Better
Financial Foundation
To put our plans into better
perspective, let us examine some financial highlights
for the year.
Our total revenue increased
by 13%, from Rs. 19.6 billion to Rs. 22.1 billion.
Operating costs increased from Rs. 8.5 billion
to
Rs. 8.9 billion. Profits before depreciation rose
from Rs. 11.1 billion to Rs. 13.2 billion, up
by 19% over the previous year. Depreciation increased
over last year, Rs. 6.86 million as against Rs.
6.3 million; we were still able to contain the
quantum of increase to under a billion.
Our net profits reflect the
amazing turn around we were able to achieve. From
Rs. 221 million for the previous year, to Rs.
2.1 billion for the year under review.
According to current trends,
the international telecommunications market has
seen tariffs and revenues plummeting almost overnight.
SLT experienced this adverse phenomena in late
1999 and the year 2000. Our volume of international
traffic fell by almost 50% due to the prevalence
of unauthorized by-pass measures in the market.
However, in 2001, SLT adopted
improved commercial and technical strategies to
protect itself from such by-pass, and coupled
with the assistance we received from the relevant
Government authorities, we were able to regain
lost custom and begin to usher in considerable
improvement in the overall position. We were able
to earn almost double this quantum of traffic
again as new business.
In the history of the international
telecommunications industry, this is the first
time that a right about turn of such completeness
has been achieved. Indeed, it prompted our counterparts
in India to liken it to "reversing the tide
of the Ganges"! We also took several other
far reaching measures to improve our financial
well being.
A Company-wide Cost Management
programme served to rationalize and reduce costs,
contributing significantly to our bottom line.
We increased our Network capacity thereby growing
our business and reaping the resultant returns.
Another significant improvement has been the increased
productivity levels we were able to achieve from
our Human Resource factor.
This turn of events has resulted
in SLT achieving a very healthy financial position
overall, and has led to a resurgence in its international
services. |